That's where the Ugly Animal Preservation Society comes in. It's an awareness campaign that uses comedy to bring attention to animals like the pig-nosed frog, pictured above, which may otherwise have trouble getting funding. The UAPS holds live events, where a combination of London comics and scientists discuss one ugly endangered animal of their choice. At the end of the show, the audience votes to decide which of those animals will become the mascot for each individual chapter of the UAPS. They don't seem to be directly donating money; instead, the aim is to raise awareness, with the hopes that it will eventually lead to donations elsewhere.