Right now Bigelow (the company and the man) is still very much in the proving phases. Two of the company’s modules—the Genesis I and II—have launched and inflated without incident. The BEAM is the biggest, most serious step, and the result of a $17.8 million NASA contract. Today's unveiling is a victory for the man and his company. But always hovering in the background is that eventual lunar goal. Van Morrison’s “Moondance” plays on the loudspeaker just before he steps onto the stage. And looming behind him, a prototype of the Olympus inflatable craft, a single habitat larger than the whole ISS, complete with a docking station, a possible waystation, a lunar lander transport, or moon orbiter, or low earth orbit hotel.