Nothing in 2020 is quite the same as it has been in years past—and that includes Black Friday. All of the disruptions to regular shopping patterns have led to a wider proliferation of long-lasting sales, the majority of which are online. That’s safer than the typical crammed-aisle shopping that typifies Black Friday, and may also mean deeper discounts. Retailers have been struggling and need to compete for your dollars now more than ever. That means dropping prices as retailers undercut each other on some of your favorite electronics, home goods, and appliances for Black Friday deals in 2020.
What is Black Friday?
Black Friday is one of the biggest shopping days of the year. The term came into vogue in the 1980s, and its name has multiple possible explanations; it might refer to the chaotic nature of the day for retailers, or it might refer to the intense profitability (it puts retailers “in the black,” instead of “in the red”). Retailers have sometimes attempted to nudge Black Friday earlier in the month to extend the peak shopping season. That hasn’t really worked for in-store shopping, but online, shoppers can often find deals beginning around Halloween. Especially this year.
When is Black Friday 2020?
Black Friday is traditionally the Friday after Thanksgiving, which in 2020 will be November 27th. It’s the biggest shopping day, and some sales will only be found then, but it’s by no means the only day you should be shopping this month. At many retailers, including Walmart, Target, Best Buy, and Amazon, deals are already popping up and will continue to bloom through Cyber Monday, the day after Thanksgiving weekend.
The best Black Friday deals
What exactly is going to be on sale for Black Friday 2020? There’s been a big shift in what people need, thanks to more time spent at home because of the pandemic, so we’re seeing good deals on home office equipment, appliances, kitchen gear, furniture, gadgets—and lots of smaller items for cash-strapped holiday gifters, too. We expect many of these Black Friday deals to sell out quickly—so if you see something you like in our editors’ picks below, don’t wait! And bookmark this page to check back in with us regularly. We’re updating our coverage with new deals and sales, and removing ones that have ended.
Brava Countertop Oven— Save up to $300
Bowflex – BXT116 Treadmill—Now $1,000 (was $2,400) *Editor’s Pick*
Bio Bidet Bliss BB2000 Elongated White Smart Toilet Seat—Now $558 (was $699)
Omigo Luxury Bidet Toilet Seat—Now $487 (was $649)
Apple AirPods Pro—Now $200 (was $250)
Samsung – 82″ Class 8 Series LED 4K UHD Smart Tizen TV—Now $60 (was $105)
Samsung – HW-S60T 4.0ch All-in-One Soundbar with Alexa Built-in—Now $200 (was $330)
WD – Easystore 4TB External USB 3.0 Portable Hard Drive—Now $80 (was $150)
HP – 11.6″ Chromebook | 4GB Memory—Now $149 (was $219)
Dell – 27″ IPS LED FHD FreeSync Monitor—Now $120 (was $200)
TCL – 55″ Class 4 Series LED 4K UHD Smart Android TV—Now $200 (was $400)
Instant Pot VIVA 6-Quart 9-in-1 Multi-Cooker—Now $49 (was $100)
Instant Pot 6qt Vortex Air Fryer—Now $60 (was $100)
Vitamix – Ascent 3500 Series 64-Oz. Blender – Metal Graphite—Now $525 (was $600)
Motorola Edge | Unlocked | 256GB | 64MP Camera—Now $400 (was $600)
Powerbeats High-Performance Wireless Earphones with Apple H1 Headphone Chip—Now $99 (was $149)
Ultimate Ears – MEGABOOM 3 Portable Bluetooth Speaker—Now $100 (was $200)
Nest Hub 7″ Smart Display with Google Assistant—Now $50 (was $90)
BioLite FirePit Starter Kit—Now $285 (was $380)
iRobot Roomba WiFi Connected Robot Vacuum—$180 (was $275). Tired of tidying up the old-fashioned way? Get you an iRobot Roomba, which jumpstarts the cleaning process with just the sound of your voice. The more this robot cleans, the smarter it gets, offering custom cleaning schedules for dirt, dust, and pet hair, and adaptive sensors that sidestep furniture. A special “edge-sweeping” brush takes care of tight corners.
The Shark IQ Robot® Vacuum R100, Wi-Fi Connected, Home Mapping (RV1000)—Now $199. This might be one of the smartest damn vacuums we’ve ever seen—and that’s saying something. It’s a machine that cleans every room of your home without lifting a finger—except for telling the vacuum where to go with an app. A self-cleaning brushroll lifts stubborn pet hair and a powerful filter traps 99% of dust and dander.
The Saveur pots and pans are heavily discounted this Black Friday at Macy’s. Snag some cookware, like a stainless steel 10-piece set or the 5-quart cast-iron casserole pot. The 5-quart casserole pot is now $99 (was $289). Show off your kitchen skills with some quality, discounted items.
Skullcandy Sesh Evo True Wireless In-Ear Headphones—$25 (was $60). Block out too-early Christmas carols with these wireless earbuds from Skullcandy. These provide 5 hours of playtime per charge, plus call, track, and volume controls so you can bypass using your phone. They also have built-in Tile, so if you download the app, you’ll never misplace another single earbud.
Beats by Dr. Dre – Powerbeats Pro Totally Wireless Earphones—$160 (was $250). Get up to 9 hours of listening time (24 hours if you use the charging case) with the Powerbeats Pro Totally Wireless Earphones. The set features customizable hooks to hug your ears through even the most strenuous of workouts. Optical sensors detect when you put them on so the music starts right when you pop them in your ears, and full volume and track controls in each earbud lets you have complete control over the sound.
Instant Pot Ace 60 Cooking Blender—$79 (was $99). You know the wonders of the Instant Pot multicooker, but what about their blenders? The Ace 60 has four cold blending modes for everything from ice cream to almond milk, and four hot modes to purée soups and crush up rice and soy milk. At 23,000 RPM, the motor is silent but strong enough to grind out even the most stubborn ingredients.
Samsung – 2.1 Ch 290W Sound Bar With Wireless Subwoofer Dolby Audio—$130 (was $260). Connect two devices at once to the Samsung 2.1 Ch 290W soundbar, and avoid ugly cables poking out with the seamless Bluetooth connection. A wireless subwoofer enhances bass, while surround sound brings a more immersive listening experience.
GoPro Hero 9—Now $400. Shoot crystal-clear 5K video and reduce blur with the GoPro Hero 9′s smooth 23.6MP sensor. It comes with in-camera horizon leveling with up to 45 percent tilt to keep every frame straight, and even lets you stream right to all your socials in 1080p. The device is water-resistant in up to 30 feet of water to capture your most adventurous moments. Get it now and save $50.
Samsung TVs—SAVE UP TO $1,800. That huge, limited-time deal is available on a number of Samsung TVs. Check out their savings on 2020 Samsung 4K QLED TVs or snatch it up discounts on this 85-inch Q900 8K TV that are up to 30 percent off.
Samsung Galaxy Watch3—SAVE $60. The Galaxy Watch3 has an automatic sleep tracker that monitors stress level, breathing, and sleep cycles for more restful nights. You can also track steps as well as six other popular workouts, as well as your heart rate and menstrual cycle.
Samsung Home Appliances—Up to 35 percent off. Samsung has a number of direct deals on appliances for your home that are worth a gander. Whether you’re looking for a new washer and dryer, or have had their entrancing AirDresser staring you down, you can save up to 35 percent on gear to clean and take care of your clothing. If you’re looking to upgrade your kitchen setup, you’ve got options like 35 percent off ranges, like their health-conscious Slide-In with Air-Fry appliance.
Hisense TVs—SAVE UP TO $300 AT BEST BUY. Whether you’re looking for a new television for a guest room or a beautiful screen for your new entertainment hub, Hisense has a number of models on sale that range from 50 to 85-inches. Their 50-inch H65 G model starts at $50 off at $299.99, or $300 off for the 85-inch model at $1,399.99. Their higher-end H0G starts at $699.99 (that’s $50 off the original price) for 55 inches or $949.99 for the 65-inch option. They’re all smart TVs with 4K resolution. The largest offers 4 HDMI inputs, while the smaller models have 3.
How to find the best Black Friday deals
It’s in a retailer’s best interest to direct you to their deals, so it certainly doesn’t take any tricky manipulation to find Black Friday discounts. But there are also several easy ways you can ensure you’re finding the best deals.
- Bookmark this page! We’ll be regularly updating our Black Friday coverage with the best deals you can find on appliances, TVs, and electronics, so be sure to check back here regularly.
- Join Honey: Honey is an extension available for most of the most popular web browsers, including Chrome, Firefox, Safari, and Edge. It’s a constantly updated repository of coupons, and when you go to one of the thousands of sites it supports, it’ll automatically check to see if the product in your virtual cart has a coupon available.
- Check Google Shopping: Sometimes an item catches your eye, but you may not know what the standard pricing actually is. (MSRP is next-to-irrelevant these days in many categories.) Simply search for the item in Google, then click the “Shopping” tab just below the search bar to get a quick look at the prices of that item around the web.
- Keepa extension: If you’re shopping on Amazon, Keepa is an amazing, full-featured tool. It tracks prices over time, alerts you to price drops, and rounds up daily deals, all in one place.
- Check CamelCamelCamel.com: If you’re buying a product on Amazon, check out CamelCamelCamel: it’ll show you the price history of that product, so you’ll know if you’re actually getting Amazon’s lowest price.
- Don’t ignore curbside pickup: Shopping online at a store that has physical outlets—think Target, Walmart, and Best Buy—and then picking up at the curb can save you shipping costs.
- Do your research: Just because something’s on sale doesn’t mean it’s a great product. Sometimes, retailers may be trying to clear out products that don’t sell well otherwise. Make sure to read reviews—professional ones as well as consumer reviews on the retailer’s site.
- Don’t forget YouTube: Especially for more niche products, YouTube is an underrated source of information to see how a product actually works. Simply search for your product name, and you can see an array of videos of it in use.
Where to find the best Black Friday deals and sales
Amazon Black Friday deals: Amazon is a great first stop for online shopping; the company’s selection is second-to-none, across an absurdly wide range of categories. Amazon traditionally offers killer Black Friday deals on its own products like the Kindle line, the Echo line, and the Fire line of tablets and TV streaming devices. But there will also be big discounts on other goods; last year, Amazon slashed prices on the SodaStream, Instant Pot, and more.
Walmart Black Friday deals: Walmart is actually hosting three separate Black Friday deals, one each on November 4th, November 11th, and November 25th, on the retailer’s website. Walmart typically has great deals on electronics and home appliances.
Target Black Friday deals: Every Thursday through Saturday in November, Target will be previewing some of its Black Friday sales, and you can sign up your email to get alerts right when new products become available. The first round of deals is focused on electronics, with killer deals on TVs and wireless earbuds, among others.
Best Buy Black Friday deals: Best Buy is a great spot to improve your home office, whether you need a new monitor, printer, keyboard, or headphones for Zoom meetings. This year there will be big discounts on Apple products, including MacBooks and iPads—up to $250 off certain MacBook models.
Home Depot Black Friday deals: Home Depot’s official Black Friday sale is on from November 6th to December 2nd, where you can save on tools and appliances.