The group plans to release an alternative firmware called Pwnage – boy, that rolls off the tongue – that, once installed, would make it easy for users to circumvent the official channels, and run software developed outside Apple (see a video of the software in action here). It could also impact Apple's business model for the smartphone, since extra software sales would bring in more cash. The good news for the rest of us is that it sounds like there certainly won't be any shortage of applications. More than 100,000 developers have reportedly downloaded Apple's software development kit in the first four days it was available. And venture capital firm Kleiner Perkins Caufield & Byers – the shop that announced a $100 million fund to back those independent developers – says that they received more iPhone-software-based business plans in the first 36 hours than they thought they'd get in a month.