The World Wildlife Federation announced the creation of its first file format, WWF, designed as a replacement for PDF. It's essentially identical to PDF, except for one key difference: It can't be printed. The WWF hopes this will reduce unnecessary paper use, or at least bring some attention to the fact that lots of paper use is unnecessary.
Though PDFs are impressively flexible and useful paper-replacement files, many people and businesses are simply more comfortable printing physical copies. In some cases, with larger businesses, universities, and other organizations, that can mean ridiculous amounts of paper used and discarded for little reason. The environmental impact of paper is a contentious topic, one I'm sure will be discussed passionately in the comments (i.e. theoretical sustainability vs. illegal logging and optional governmental "guidelines"), but anyone that's worked in an office knows how much unnecessary printing happens on a regular basis.
The WWF format is essentially a plugin (Mac-only for now, but coming to Windows soon) that allows the user to save any document as a WWF. Those files can be opened and viewed in most programs used to open PDFs, except they can't be printed (and they add a little note about saving paper to the bottom of documents).
Will the WWF format actually do any good, besides increasing awareness? It can't stop a document from being printed, of course--users can always print screenshots. But in certain settings, especially business or educational, it might make sense to make it at least irritating to print some documents. A professor could forbid students from printing a hundred-page coursepack, for example. That's all assuming anybody actually embraces the format, which is doubtful, but it's not necessarily the worst idea ever.
[Save as WWF via Lifehacker]
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>Save as .wwf
>Save a tree.
>Use more electricity viewing .wwf file.
>pollute the earth with more carbon emissions.
>cause green house effect.
>melt polar ice caps.
>flood the world.
>don't build ark.
thanks WWF
Let's remove this function and call it an advancement huh? The large scale logging companies have already clear cut most of the land in northwest wasington and had that done by the 90's. Sounds like they're trying to lock up the barn after the horses are out. Most paper nowadays comes from tree farms built on land that was cleared in the 70's and 80's. No real further ecological impact as far as I can see. In a tree farm at least the land is getting replanted and there is someone around who's livelihood depends on producing healthy trees at a good yield per acre.
Illegal logging is usually a small outfit poaching on someone else's leased acreage or in acreage that wasn't for lease that year. The big guys spend the money for the lease and rip out all the wood down to pecker poles. All that stuff goes into strand board and fiber board for construction and flat packed furniture.
The WWF format is a real joke. It's a marketing gimmick. It's as useful as a WOM. Most importantly, its a minor irritant, since the PDF format already has security built into it to keep people from printing documents. And these protections are circumvented all the time.
I think the idea is to get people to think about the waste they create.
Not much thinking going on here today.
@jimmy37
Agreed. PDF was around first, PDF has the same qualities, and even better, PDF is not Mac exclusive.
Quick, someone tell the WWF that trees are a renewable resource. The U.S. consumes 30% of the paper produced in the world. Roughly a third of that comes from recycled paper. Almost all the rest comes from private tree farms grown specifically for paper production. Those trees are replanted after harvesting, roughly every 25 years.
Bah...
Silly tree huggers, wood is a renewable resource and a good way to sequester carbon. Someone will make a document reader for this format that can print.
Need to print a WWF file? There's a hack for that. Yeeepp... there's a hack for just about anything.
I can see this thing creating more work and more hassle for people. If your boss wants you to print a document, it's not like you can just choose not to do it.
(Looks at keyboard)-( hits PrintScr )
Gee that wasnt hard to get around at all !!
Figures someone running a mac would try to create something like this. Its like a person that knows computers - but really doesnt.
What a lovely article. I think I will print a few copies and show my friends lol. All you would have to do is print screen and paste into a photo editor and print it ROFL! If that doesn't work I'm sure there will be hacks. What a waste of time. If you want to do the world some good focus on education or creating an economic system that isn't modelled on barbaric Darwinian principles. What the fuck is saving paper going to help with, when paper comes from a renewable resource?!?!?
unbelievable the comments here so far . Absolute ignorance !
Its about not wasting paper on god damned printing documents all the damn time which only use one side for the most part .
Paper has millions of uses not the least of which is to wipe crap off my but which to me is a whole hell of a lot more important to me than some office document !
Collecting printers is another way to "save trees."
How about replacing paper with a cheap synthetic.
But please don't make it a hassle to redesign every company.
Oh, don't mind my mumble jumble.
The paperless society didn't pan out at first because reading on a computer obligated one to be sitting at desk. Even with laptops, you can't just sit down to read something: you need a lap desk to keep it from burning your lap. Thus everything gets printed out.
However the world is getting used to reading things off screens. It remains to be seen if Apple really did make the breakthrough for tablets that makes the paperless society possible.
less paper is good...paper will be around for awhile longer...producing paper is a dirty bussines (pollution) and a wasteful use of energy...less is better...this idea probably won't have much of an impact
Yes, lots of ignorance here.
Of course you can circumvent the no print feature, the whole point is to make people think about how much they print, not make it completely impossible!
But I also like the irony of the print button at the top of the article. :)
Lots of claims of 'lots of ignorance here' here. But I don't think anyone missed that the purpose is to save trees, especially with a title like that. It's just that a non-printable pdf (printable document format) is a funny idea that's fun to poke fun at. That's all.
Hold on. LET me print this out.... ok... I read the article. hmm... cant we plant more trees???? shouldn't we be wasting on time trying to fix problems like... OIL. you know different energy supplies.
ALSO how many do you think copy video off the internet from a source that you "can not copy"
who is going to use this file format. What if you use it and you REALLY need to print it out. your SOL and and will never use it. fail.
What!? I could care less what Gae worshipers think and I'm not going to hear them for a second when they keep ramming shit like this down my neck, never mind the fact that i'm just carbon spitting pollution as far as they are concerned.
If you really care about the planet, ship off all the elites, liberals, and eco-nuts to Mars (especially Bill Gates -the "carbon dioxide needs to reach a global 0, or as close to 0 as possible" guy). But they wouldn't last a generation because they are all contraceptive block heads anyway.
"Honey, lets have kids."
"And kill the planet!? Are you nuts woman! Do you know how much carbon dioxide those things spit out?!"
Does no one else see how hilarious it is this is Mac only? Only the hippies and fad kids use them, so no one has the slightest idea how to make it work on Windows, lol. (With the exception of grade school video editing classes)
PS: Can anyone else press enter after the captcha or do you have to click. Hitting Enter gives a spam message.
In reference to the comment made in the beginning of this article:
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