Video: GM Turning Car Windshields into Augmented-Reality Navigation Displays

No Video?

GM, the government-run motor company would want something like this, it's pretty cool, but I think if they just let cars drive themselves, since they can already see the road, it would be a better idea. So, instead of having the car watch you, have the car, watch the road, and follow it.

P.S. GM already wants to listen to you in your vehicle via blue tooth, now they wanna watch you drive as well. (; Just a though, eh?

Finally!!! ppl start to get smart about travel!!!

Unless this was integrated with an auto-drive feature, I think this would make driving rather more dangerous. Imagine what people would pay to watch t.v. on their windshields (picture cross country road trip, sleeping in your car) and then watch it while driving down the road, or how much advertisers would pay to have ad space on the windshield. I think this adds an unnecessary distraction to manual driving. But if it was a robotic car, this would be awesome.

The age where we have privacy in our vehicles is coming to an end and the age of having our every move watched and recorded is inevitable. With massive amounts of data storage space and new ways of sifting through this data emerging, there will be a file for every person with their habits, lifestyles and predicted actions being listed.

It says they can identify animals. What, like tell the difference between a deer and a human at a bus stop? I wonder if they can program it to pick out hot chicks. Oooh and then automatically grade them with 0-10 scores floating above their heads. That would be great in O.C. Or at least tag the skinny long hair dudes walking away from you. I hate that mistake.

I second the vote for automated control. Although, not with this system. Start with the highest risk areas and work out from there . It's a massive task, but probably a better solution than all of these whiz bang add ons.

As for this system, I'd hope that the driver would have quite a bit of control -- what gets flagged, how sensitive is it, and how does it display. The last thing that I need in a serious situation is my car overriding my senses with its priorities. Oh, and would all cars work the same? If not, here comes more confusion.

Hmm, that's not bad. Maybe they could integrate a GPS direction system into something like that. Better yet, Google maps with all the pertinent info. Maybe even an add in that integrates laser and radar detection and points out on the windshield where the police are. I'm a little leery of the big brother thing too but, there is always a work around to things like that.

I like your idea too PhillnYork. That could definitely come in handy.

Thats kind of cool so now when iam driving everything will look like I taken up a Grand Theft Auto job. And about the advertisments I can only imagine like you pull into a town and you get a pop up on your screen (Meet hot local singles & lose belly fat now). Were in for some good times.

@Dustin
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I'm sure there would be restrictions against that. I'm sure they won't sell windshields that can surf the web/watch TV and allow advertisers to add on your windshield. That would just be a stupid thing to do and...

Wait.. I honestly just thought about that and I wouldn't be surprised. Who cares about those around you? As long as you can watch "Desperate Housewives" on your windshield while you're driving AND get your pop up ad's for "FREE XBOX 360 AND PS3!!!! JUST CLICK THIS BUTTON AND IT'S YOURS!!!" Companies and businesses would have a field day with this.

It actually reminds me of Talladega Nights... When Ricky Bobby sells his windshield for advertising space. lol.

This would turn out badly.

Chris

ok now make the windsheild goggles. and give me a plastic gun with zombies running at me. BEST GAME EVER.

seriously... if they made augumented reality goggles and i could shoot demons flying at me.. id be in heaven. apple needs to pick this idea up

It's about time!!!! Ever since Starman, I have been wondering if someone could really do this.

This here should not invade privacy so long as the camera data is fully isolated from the On star system.
You wouldn't want to dump the raw video on the CAN bus as even 1/4 VGA will saturate it.

I'm against any and all invasions of privacy no matter what the reason as it's always a lie but this should not invade your privacy.

I really don't think it would have to neccessarily be an "online" system, just as my current GPS isn't plugged into any sort of "online" system that sends my data anywhere while I drive now.

That aside, this has many applications. HUD gps directions, highlight a building you're trying to actually go to, alerts on stop signs or intersections coming up, ect. You could also have voice activated directions that automatically come up without having to type as well as some emergency function that would direct you to the nearest hospital. All of this will help to keep the drivers eyes on the road instead of having to look away, especially in the case of HUD GPS directions.

The second part of this (and the part I would kind of hate as I have a lead foot) but the cops could integrate this into their patrol cars. It could give them HUD information on the vehicles they're passing to tell if they have expired tabs, no insurance, is a stolen car, if the driver has warrents, ect. The down side is, it could possibly be used as a proactive radar detector. The cop could be rolling along and up pops an arrow to a vehicle 2 blocks away that is speeding and how fast over the limit the vehicle is going. I would like to think there would be a radius on it so that they couldn't see more then a few miles away but you never know. On the flip side though, I'm sure there could be a way for a display warning for the driver to see where a patrol car is and how far away. That kind of gets into a whole different speeding isn't neccessarily aggressive driving and everyone else's skills are different arguement though.

@chieffranky - I would say the age in which there are (multiple) files on us with much of our personal information is already here, and it is getting more sophisticated.

Privacy in your car? You must have some heavily tinted windows. Otherwise, even with legal tint, people can see anything you do as you drive. At least in some cities around the US (more by the day) when you stop at a red light, there are cameras. Of course most of these cameras are only supposed to activate when you run a red light, but are you at the controls of it?

A new law enforcement system is coming (actually already being used in some places) in which the on-board system will be able to process the license plate of every vehicle it passes in the direction the LE vehicle moves as well as in opposing traffic where plates are required to be mounted in the front as well as in the back (some states require front plates). This system will automatically run your license plate through the national database, if not local as well. The people who back this system and some law enforcement officials maintain that this will not be used by law enforcement to track you and that simple things such as unpaid citations will not prompt the officer to pull you over. As with many technologies the potential for abuse is there. One of the biggest issues behind this technology is that your license plate will be stored in a remote database in which you have no control over. I am currently on a track to go into law enforcement as a profession. As a person going to college and then look for employment as a police officer, I do NOT want to see this technology be implemented. It is a major violation of privacy in my mind, and has even more potential for abuse than some people realize. If I had a choice not to have this system implemented in my patrol vehicle would I choose not to have it? Of course, don't want that crap. Our constitutional rights are being impeded on daily by new technologies, new bills, and new policies. I will be just one of the many officers on the streets, but I will be one less officer encroaching on the rights of hard working citizens. In theory would technologies like this be overall beneficial to society? Depends on your perspective, depends on whether or not the technology will ever be abused. What if they eventually linked the mobile system into a persistent connection with a remote server 24/7 and if something came up on the system (no matter how the officer felt about the moral use) would be forced to pull over that vehicle for an unpaid citation because if he didn't the system would know and log his "misconduct".

Right now, luckily, officers have discretion in what they do for a misdemeanor offense, I worry how long that will be the case. However, for felonies an officer really has no choice, well....arrest or eventually face being fired. Granted I don't think I would let felonies go anyway. I am worried about what newer technologies will mean in the every day activities of tomorrow's citizen, worried about what government will do with it, and worried about a police state mentality.

As for this windshield technology, their intentions may be well enough (plus the money in their pocket). But is no one worried that all these add-ons in vehicles are distracting the driver from point A to point B? Oh wait, this is supposed to HELP them do that. Sounds like BS to me, I can see the road fine when I drive now. This technology, if used correctly though, would be fine. It is when you take this technology, and then add the thoughts such as this. "Oh well now I have these awesome extra features to help me drive, now I can spend more time checking my friends Facebook status on my cell phone in which they update every few minutes." Also, (tell me if I'm wrong), GM patented their OnStar technology meaning no one else can use it until the patent expires. If anyone wants to use their technology they have to pay for it, and only if GM agrees. They may very well look to patent this as well. Meaning only GM vehicles would have this technology, meaning people looking for visual aids such as theirs, will buy a GM, instead of something else. Smart tactic eh? More money in their pocket.

I am a fan of new technology or I wouldn't be on popsci, I am not a fan of how some of these technologies are being used, and their overall end result.

- Sern

I don't understand what is going on with the privacy deal. I mean, if it is just scanning the road and such and is isolated from everything else in the car why are you flipping out? They don't use people's GPS to track where you go all the time, why would they do it for this? Plus any ding dong can pick up a camera bring it with them in their car and video tape everyone already. When you drive you are in a public environment, it seems to me you guys are forgetting that.

What I don't understand is this: A family member had a '98 Pontiac Grand Prix a while ago that had a HUD that showed the speed and a few other things. Why isn't that more common? I mean seriously 1998 was 12 years ago. It was pretty nice not to have to look down into the dash to see my speed. I expected it to be much more common and advertised now a days. If this comes out first (if it does at all) then I'd be disappointed. All in all though, I am still waiting for cars that drive themselves.

I'm sure there would be restrictions against that. I'm sure they won't sell windshields that can surf the web/watch TV and allow advertisers to add on your windshield. That would just be a stupid thing to do and...

Wait.. I honestly just thought about that and I wouldn't be surprised. Who cares about those
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It actually reminds me of Talladega Nights... When Ricky Bobby sells his windshield for advertising space. lol.

This would turn out badly.

This is really a good concept and will appeal t most drivers in some form or other. I guess my only complaint, is that GM and other big Two should be concentrating on developing markets for alternative fuel before making nice to have changes to their new fleet of cars.

www.meritcarhire.co.uk

The technology exists within the airline and boating industry so I wonder why it is not such a challenge for our road transport. This may be just the piece of equipment that does save lives. Good on you.

www.premierplates.co.uk

As I was reading this I couldn’t help but thinking what a ridiculous waste of money this all seems to be. If you aren’t paying attention, you shouldn’t be driving! If future new cars offer augmented reality I promise you it will not be used to help drivers pay closer attention to their driving, rather it will give them an excuse to pay less attention to the road as they will expect the computer to spot dangers for them. Of course as soon as the article mentioned a system for helping you to find parking spaces I was hooked! Sign me up!

www.ukdiscountnewcars.com

Kind of makes me wonder when the human is going to end and the machine begins,.... i prefer the pleasure of DRIVING the car.. no the other way round. Some of the best driving experiences are the most basic such as Catterhams / Lotus Elise etc..
www.msg-nonstatuscontracthire.co.uk

Any high tech help that can be provided to the driver has got to be pursued. With the increasing number of cars, many decisions must be made in every minute driving.

http://www.northumbrianumbers.com

My fear is that drivers will rely too much on the technology to spot the hazards and dangers for them. If you gave someone this technology and then took it away from them, would they then start to concentrate more when behind the wheel? www.simplyreg.com/blog