In a general sense, this is no different from how programmers worked on the Jeopardy-winning version of Watson, back when it was tied to a specific, room-size assortment of hardware. But today’s Watson lives in an online-accessible IBM Power server—the size of about three pizza boxes, says Gordon—and can interact with multiple users at once, as opposed to one. Much of the system’s calculations now happen in the cloud, and depending on the applications that are tapping into it, the Watson that helps you shop at TheNorthFace.com (the only partner that Fluid has announced), or that tells you how to cope with a chronic condition, will be inherently different from all the other Watsons helping all the other people. That’s why Watson, the Jeopardy champ is dead. Long live its progeny, an army of Watsons with their own unique and evolving knowledge bases. It’s closer to a new species of intelligence computer than a single platform.