As far as car designs go, the 1953 Studebaker Starliner coupe was practically a work of art. At a height of less than five feet, the sleek Starliner bore a greater resemblance to European automobiles than American ones, which favored a geometric design unlike the Starliner's sloping silhouette. Studebaker was so enamored with this model that they marketed it with the tagline, "a far-advanced new flight into the future." Unfortunately, the Starliner stumbled into a few problems once it went into production. Its engine didn't quite fit into the frame, but corrections to the design only made the Starliner more prone to developing rattles.
See the full ad in March 1953