For my next search, I try "always sunny in philadelphia," looking to see what kind of goodies related to the stellar FX comedy Bing will dig up. But the results are fairly generic, if not utterly disappointing. The main results are similar to what you'd expect from Google: the official FX page, the IMDB page, the Wikipedia page, the Hulu page, etc. But the contextual links I liked so much on the Rancid and Air France results pages are suspiciously absent. Since the show's full name is actually It's Always Sunny in Philadelphia, I type that out, and I hit the jackpot. The top result shows me playable thumbnails of four episodes via Hulu, and those left-hand contextual links have returned, to point me towards info on the cast, the characters, and even the theme song. You're telling me Bing doesn't know the difference between "always sunny in philadelphia" and "it's always sunny in philadelphia"? That's categorically lame, and something Google has no trouble figuring out. The Bing results page for "always sunny in philadelphia" didn't even suggest "it's always sunny in philadelphia" as an alternate query. Weird.