Data Analysis: What You Should’ve Done To Get Google Glass
The winners of the Google Glass Explorer contest have been announced, and the lucky few get to do a beta run of Google's new gadget. Data shows what they had in common.
Last week, Google announced the winners of the Google Glass Explorer competition. Like a miniature college-application essay, Twitter users sent out 140-character plans for what they’d do with Google’s new spectacles, along with the tag #ifihadglass. So what made these folks so special?
Twitter Followers Of Winners
There were several celebrities that made it onto the list–from Neil Patrick Harris to Soulja Boy–but although that certainly seemed to improve your odds, you didn’t necessarily have to be in the limelight. The Twitter follower distribution breaks down like this: 26 percent of people had less than 100 followers, 61 percent of people had less than 1,000 followers, and 7 percent of people had more than 10,000, according to the data.
So nearly followerless Twitter users still had a shot, presumably while pitching their “#ifihadglass I’d film my birthday so at least someone would come” idea.
Word Cloud Of Applications
USE THESE WORDS IN YOUR APPLICATION
This is a word cloud showing the most-used words in winning #ifihadglass tweets. Very interesting! “Art”? Not very helpful. “World”? Very helpful.
Twitter Profiles Of Winners
USE THESE WORDS IN YOUR TWITTER PROFILE
This word cloud shows the frequency of words appearing in the winners’ Twitter profiles. Some very hip-sounding careers, here. Ideal candidate description: I am a social media/technology designer/nerd enthusiastic about world blogger strategy news.
But it’s too late now to use these strategies, unfortunately. Maybe you can still get in to the Google Nose beta.