Coffitivity is a website with a ten-minute, looping recording of ambient noise in a coffeeshop. According to a paper in the Journal of Consumer Research, background noise can have a positive effect on "creative cognition," which correlates roughly to creativity. As the classic creative-type white noise element is background noise from a coffeeshop, Coffitivity provides a recorded clip you can listen to wherever you want. (You can read a snippet of the paper investigating the intersection of noise and creativity here.) As writing blogposts about websites is, in a very loose sense, a creative task, I fired up Coffitivity while writing this post to see how it works.