Handling dating the way you handle business decisions might seem cold, but GoDaddy might be onto something by flipping that formula around.

Flare is a new app that GoDaddy — better known for its domain hosting business — launched today. It lets you give feedback to business ideas big and small by the dozens, like Tinder for people’s fledgling moneymaking ventures. It even has a way to take your relationship to the next level if the idea becomes popular and you want to stay in touch. The app is restricted to voting in favor of the idea for now — there’s no Kickstarter-like component for backing these ideas, at least not yet.

One feature we’re thankful that Flare has but Tinder does not: unpopular items get deleted after about 24 hours. Good for business… just not singles.

[H/T: VentureBeat]