Faster, Smarter, Better
Four winning industrial designs to keep you a pace ahead of life.
Illustration by John MacNeill
Your dashboard speedometer shows more than velocity. That little dial also measures optimism. Speed is all about getting where we want to go, certainly, but it’s also about enjoying the ride. Our hardwired impulse to pull ahead at every turn inspired the question: How can we find fresh ways to incorporate speed into our everyday lives? To field answers, we issued a challenge via Core77 (an online design community that receives 250,000 visits a day). Following are the four designs we’d like to see built–tomorrow. Of course, moving from high-concept to working model is no easy task. So we also asked experts to help our dreamers over the real-world hurdles, with a little tough love. Click here to see the other fine entries. Future design challenges will be posted at core77.com.