By using a special type of film that takes a physical impression of moving water, photographer Moses Hacmon created these totally astounding images. He calls the series "Faces of Water," and after hearing that, it's hard not to see some actual faces in the photos, which is a nice thing to think about the next time you drain a glass.
Hacmon's raising money at crowdfunding site USA Projects to make larger versions of the prints, but you can enjoy these computer-sized versions until the 4-by-8-foot versions are (hopefully) available.
Pareidolia (/pærɨˈdoʊliə/ parr-i-DOH-lee-ə) is a psychological phenomenon involving a vague and random stimulus (often an image or sound) being perceived as significant, a form of apophenia. Common examples include seeing images of animals or faces in clouds, the man in the moon or the Moon rabbit, and hearing hidden messages on records when played in reverse.