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My new TV came with blaring color and brightness settings meant for a showroom floor. Since my living-room decor isn’t Best Buy Modern, I suction-cupped SpyderTV—the first consumer color-calibration device for TVs—to the screen and connected it to a PC. Its seven silicon sensors read color values, while software calculated the TV’s optimum settings. In minutes, I had step-by-step directions for adjusting my set—which, by the way, looks awesome.

—Joe Brown $230; spydertv.com














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