A magnet-powered method of pouring beer from the bottom up that works nine times faster than traditional methods, further proof that great ideas can be fueled by alcohol.
The cup features a small hole at the bottom, covered up by a circular magnet. Pressurized beer lifts the magnet up, filling the cup until the weight of the beer on top of the magnet pushes it back down, sealing the bottom.
This system is not only faster (serving 56 draft beers in a minute), but minimizes spilling, to the joy of sticky-footed concert-goers everywhere.
Josh Springer, head of GrinOn, was originally developing a pitcher with a latch on the bottom, but when it turned out that would cost $30,000 to develop, he switched his focus. The GrinOn cups cost only 30 cents more than normal disposable cups, and the magnets also serve as an advertising device for drunken buffoons, who steal them to put on their refrigerators. Selling that space to advertisers generates extra revenue.
After beta testing at a couple venues in Las Vegas, the distribution system is expected to be implemented at many more stadiums. It has been well received at Los Angeles Angels games and poolside at the MGM grand, providing both refreshing beverages and entertainment. Watch the GrinOn guys beat the unofficial world record for most beers poured in a minute below:
Neat idea and I'm sure the business plan is awesome because the vendor that purchases the machine has to buy marked up cups as well.
My concern is the extra waste produced by the cups with a magnet. Are the cups still recyclable? Are the magnets recollected? It would be huge waste to be throwing away a magnet for every cup of beer sold.
The magnet's a souvenir as stated, and that style of cups are never recycled, anyway. It's a novelty, but it seems to account for itself.
Does it work with Guiness?
This will end the first time some idiot swallows the magnet.
Who will be the first to market a magnetic mouthpiece that turns these cups into beer bongs?
Not very much of a record, with three people operating a machine. As far as the device goes, "only" 30 cents added per cup? Aren't those cups like a half-cent each? And I'm not paying more to make it easier on the company selling me stuff.
I don't think that you will be paying any extra for this. As the inventor's idea, the little circle on the bottom is excellent advertising opportunity, and for vendors, who sell thousands of beers at huge events, if they can increase the speed of sales dramatically, it would worth to pay the extra. And if it becomes a hit amongst vendors, it will be much cheaper in mass-production.
Innovation may not be dead after all...
plastics and magnets in your beverage, what could be more natural
Just wondering, after you drain the cup can you bring it home turn it over and pick up nails, screws etc.
Yeah...I'm pretty sure you do that with your fridge-magnet. Since this one would be around the 1/10 of the strength of a fridge magnet. But good luck, and kudos for nice ideas.
They shouldn't be wasting a rare earth metal on a drinking gimmick.
Since when was iron a rare-earth element? (Only batteries and high power magnets need rare-earths - ye ole loadstone be com'n a' ferrous)
Combining everyones two favorite things... beer and science! Because if we can't fix real problems with science we will use it to forget about them more efficiently.
has anyone seen idiocracy....
A better solution exists, and it's cheaper too. It's called the Turbo Tap, and it uses the same concept as the system above, except you don't need fancy cups, and it retro-fits onto existing systems. turbotap.com