The NFL has announced it will partner with General Electric to develop better technology for detecting concussions and protecting the brain, The New York Times reports. The four-year initiative, with $50 million in funding, will begin in March. It'll focus on improving imaging equipment as well as crowd-sourcing safety equipment ideas.
Athletes in the U.S. suffer from 3.8 million sports-related concussions a year. In our January issue, we discussed the possibility of a helmet that could save football.