studies

Do You Want Fries With That?

The answer may depend on your subconscious

At the so-called Restaurant of the Future in Wageningen, Netherlands, lunch time diners have all sorts of food options. “Animal friendly” meats, fruit juices, cheese slices, bananas, waffles, pretty much anything to suit your appetite. And, you can eat a full meal for only $6.30; it’s a great deal. A deal, that is, as long as you don’t mind a team of scientists studying you as you hit the buffet.

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Studying "Fight or Flight" At the Cellular Level

New research indicates that individual cells may need guidance in times of stress

It is well known how we humans respond to immediate stress—through a phenomenon we share with all animals known as fight or flight. During these times of increased threat, our bodies' systems work in concert to raise our heart rate, pump adrenaline, and sharpen our focus. Now scientists working at Northwestern University have discovered that these responses may be coordinated by special stress-receptor neurons, rather than in each cell individually.

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Climbing the Imaginary Social Ladder

Humans' hard-wired competitive drive could be linked to stress-related health problems, a new study says

Like a flock of chickens hunting grubs and seeds, humans appear to be hardwired to follow a social pecking order. Researchers at the National Institute of Menal Health conducted an experiment in which subjects played a computer game for money. They were told they were competing simultaneously against others whom they couldn't see and were assigned a rank based on their playing skill.

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Science Confirms the Obvious!

We unearth the latest research that definitely, positively proves what you knew already-and tell you why it matters

News flash! Scientists prove that swallowing magnets is bad for you. Stop the presses! Smoking hurts wealth as well as health. Eureka! Faraway objects can be hard to see.

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