Every once in a while things just come together to make you realize that you'd be an idiot not to put yourself through hell in pursuit of an impossible goal. That day arrived for me on January 27th when Steve Jobs announced that the iPad would be shipping 60 days hence.
After some deep soul searching for about 60 seconds, I decided that I had the chance to create something quite remarkable, and just maybe do it better and faster than anyone else in the world. More specifically that I had a chance to take my recently published book, The Elements: A Visual Exploration of Every Known Atom in the Universe, and turn it into a book that Harry Potter might check out of the Hogwarts library.
I wanted to make Harry Potter's magic books a reality, and do it in 60 days flat. Here's how we pulled it off.