Despite having a readership made up mostly of men, Popular Sciences of old knew their way around a beauty parlor. Especially from the 20s to the 40s, PopSci offered makeup tips and advice to female readers, saying in effect "Look! We've got incredibly detailed cutaways of how things work AND beauty knowhow! What more could you want?"
Del Toro begins his creature creation with "the National Geographic approach"
By Steve DalyPosted 06.14.2011 at 10:02 am 3 Comments
Consider the plant monster from Hellboy II or the eyeless creep in Pan’s Labyrinth: Director Guillermo del Toro has a genius for putting bizarre beings on screen. But no matter how grotesque the vision, he always begins his creations with what he calls “the National Geographic approach.” Start with a nightmarish idea, and then look to nature for details. “You want to make the creatures outlandish enough that they’ll thrill the imagination,” he says, “but recognizable enough that they feel real.”
Tapping into the wisdom of the crowds to forecast future trends has served prediction markets well for years, but Twitter might be even more effective than even the biggest and most widely used market, the Hollywood Stock Exchange.
Putting together Grand Theft Auto IV might have cost more than $100 million
By Gregory MonePosted 04.30.2008 at 9:15 am 5 Comments
Rockstar Games producer Leslie Benzies says that Grand Theft Auto IV may have cost more than $100 million to develop, which would reportedly make it the most expensive game ever produced.
Apparently more than a thousand people worked on the job. There's a 1,000-plus page script. Photographers snapped 100,000 photos for background scenes. And yes, the developers worked long hours getting things ready.
Bad execution and bad science: What more could you want in a stinker?
By Gregory MonePosted 03.11.2008 at 12:32 pm 2 Comments
Did anyone really expect 10,000 BC to be scientifically accurate? The reviews of the critically-condemned movie are fun to peruse, but the ones focused on the science are especially entertaining. Because, well, the science (as we all should have guessed) is way, way off.
Take a look at a few of cinema's most mind-boggling moments of scientific inaccuracy-plus a few rare films that manage to get things (mostly) right
By John MahoneyPosted 09.04.2007 at 2:00 am 8 Comments
As we reach the close of the summer blockbuster season, reports of a recent paper by two professors at the University of Central Florida recently caught our eye. In it, the physicists Costas Efthimiou and R.A. Llewellyn assert that movies are making their students dumber.