Stop the presses! Introducing the "PopSci Genius Guide," our new how-to multi-media mag. No paper required
I'm not known to buy in blindly to the next big thing, but here is something I know: The twin forces of economic necessity and technological opportunity will soon (in 3, 5, 10 years max) conspire to turn the phrase "print magazine" into an oxymoron. And you know what? It's going to be great.
The catalyst for this transformation will come when a next-next-gen e-reader hits the market, one with a screen large enough to display a full-size magazine page -- or, if you fold it open, a two-page spread -- in glorious, high-resolution color. When that happens, we'll probably offer an incentive of some kind to switch over to digital, but it won't take much convincing. You'll be able to curl up with the latest issue of Popular Science (or, plucked from device storage or the Web, any issue we've published since the magazine debuted in 1872) in the same way and in the same places you do now, whether bed, beach or bathroom.