Every midnight jogger or kid at Halloween is equipped with something that glows in the dark, from reflective tape to patches on shoes. Nobody wants to end up on the front grill of their neighbor's Hummer. But, for a driver, knowing that something's up ahead is different from knowing exactly what is in the road. Illuminite technology laces reflective material into the fabric of a garment, providing a silhouette that will distinguish little Jimmy from the next mile-marker sign. Sounds sketchy, till you stand in a darkroom and point a flashlight on the shirt.