art center college of design

When Car Design Goes Bad

Sony and other unlikely car designers.

The business of automobile design may seem to be the uncontested territory of traditional car companies, but a closer look reveals a wide range of characters: sportswear manufacturers, electronics behemoths and architects are all venturing into the world of automobile design.

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Peer Review

The Subject: 2004 Nissan Quest. The Judge: Dave Marek, Chief Designer, Honda R&D Americas

The problem with minivans is that they tend to look a lot like minivans. That's why we were so excited when we saw Nissan's Quest concept at the 2002 Detroit show. For the first time, someone had something different -- daring, even. One year later, the production version has watered down the original striking shape. The concept's defiant beltline kick has now been softened to a limp upward swell, the narrow and aggressive headlamp treatment has gained a sad-dog look, and the still-pretty dash that had been a model of simplicity and elegance is now festooned with the usual panoply of buttons.

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