Lexus's Mark Templin: "Our goal is to eliminate future traffic fatalities and injuries."

Lexus integrated safety Suzanne LaBarre

At CES today, Lexus showcased an "Advanced Active Safety Research Vehicle," a souped-up LS being used as a testbed for autonomous car technology.

"Our goal is to eliminate future traffic fatalities and injuries," Lexus's Mark Templin said, standing in a press conference room lit like a Virgin cabin. And he believes autonomous--if not fully self-driving--cars are an important step forward.

The prototype's technology is designed to help drivers avoid, or better react to, collisions. That incudes stereo cameras that can sense objects 150 meters away (including the color of a traffic light); GPS antennas that measure the car's angle and orientation; and 360-degree rooftop laser tracking tech that detects things around the car, up to 70 meters away. "Our goal is a system that constantly perceives, processes and responds to its surroundings," Templin said.

Templin emphasized that the prototype will not necessarily lead to a self-driving car. Autonomous tech should be carefully deployed to make drivers safer and more aware, he said--it doesn't have to get rid of them altogether.

The prototype is still being tested and will not be commercially available "in the immediate future," he said.

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2 Comments

I wonder how this autonomous type driving cars will pan out, when it comes to 'who is responsible' after a collision.

The cause of the collision might be some programmer, not necessarily working for the car manufacturing plant. It could be a programmer for GPS satellite or Google maps or so other strange association, but not the driver inside the car.

Perhaps the person responsible for the autnonmous auto crash could be the maker of the cmos battery that supports the CPU in the car and when the battery died\shorted out, the car CPU forgot everything and then the car crashed.

Wow, I am totally wondered to see how the blue is been lightening on the car. Though it is costly but its a pleasure to such this type of car. It may be risky to drive a costly car but if we get a proper car insurance, it will be safe and joyful to have a ride with it. get the exact information and select your desired one. For exact Information you can visit here

http://carinsuranceforworldwide.blogspot.com/


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