Somnio Running Shoes
Developed at the biomechanics lab at the Boulder Center for Sports Medicine in Colorado, Somnio is the most customizable running shoe you can get without a trip to the podiatrist. Each pair is finely tuned to the wearer's biomechanics, such as weight, stride and arch, based on detailed in-store foot measurements and gait analysis. Between three different footbeds, foam cushion inserts and varus wedge inserts, there are 11,644 possible combinations for every pair, so you can find the perfect fit for pain-free running.
From $110; somniorunning.com
Without sounding critical, who says these shoes are customizable and you will not need a podiatrist? Is this a promotion, or is there some evidence behind this. I am asking because if these are stocked by retailers then the advertisement must have some weight to it. Great shoe by the way. If it does what it indicates, and the price is reasonable, then they are fantastic!