PopSci Q&A: Joi Ito, Director of the MIT Media Lab, Talks About Making Gadgets Great

How can a digital mastermind take his ideas to the physical world?

By Mark Jannot Posted 11.28.2011 at 11:10 am 1 Comment

Virtually There Ito Skypes in to Jannot’s New York office from Boston. Dan Bracagalia

Joi Ito was an early investor in some of the most influential and successful internet properties of the past half-decade, including Flickr, Last.fm, Twitter, and Kickstarter. Now, as the new director of the MIT Media Lab, he's applying his digital savvy to innovating in the material world. PopSci's editor-in-chief, Mark Jannot, sat down with Ito--well, Skyped, at least--to find out more about how Ito plans to foster innovation and make gadgets great.

Previous Article: Testing the Best: Driving Fast in the Ferrari 458 Italia

Next Article: Announcing The 25th Annual Best Of What's New Awards

1 Comment

Best of What's New

+ More Photo Galleries

July 2013: The Future Of Flight

The incredible innovations, like drone swarms and perpetual flight, bringing aviation into the world of tomorrow. Plus: today's greatest sci-fi writers predict the future, the science behind the summer's biggest blockbusters, a Doctor Who-themed DIY 'bot, the organs you can do without, and much more.